April 26, 2016
Member PR firm celebrates 10 years in business
Oak Tree Communications, LLC helps leverage your unrealized strengths into communications strategies that lead to profits. It's the publicity and public relations firm to turn to for creativity, experience and expertise.
We focus on strategies and tactics to achieve your goals, then implement them through a variety of deadline-driven communication, promotion and public relations activities.
At Oak Tree Communications, our goal is to grow your influence through media -- through thoughtful, thorough research, development of a strategic marketing plan, and scheduled, sustained efforts.
Oak Tree works with small and medium-sized businesses and nonprofits to tell corporate success stories in earned media—digital and print newspapers and magazines, radio, TV, and trade publications. More than 80 percent of Oak Tree business is repeat business or comes from referrals, says Melinda Zemper.
The company provides writing and editing; media relations; strategic and tactical marketing planning; and event and campaign publicity services.
Zemper says she relies on networking, referrals and selecting the right clients to keep the work pipeline filled. A former daily newspaper reporter and editor, she keeps up on international, national and local news daily in order to continuously generate new story ideas for clients.
“The quality of a story dictates if and where it is published, broadcast or produced,” says Zemper. “Only the most accurate, creative, and newsworthy stories become media successes and create the reach every business owner envisions.”
While a CEO can generate his or her own external public relations, many business owners lack the time, confidence or expertise to tell a story accurately and cogently, then find the right reporter, editor or producer to tell the story effectively in media.
“It’s important to trust your story to a professional who will get it exactly right,” says Zemper. “This may take time and revision, but ultimately you will get the press release, brochure, Web copy or event that you envisioned at the start of your journey.”
We all have success stories, and feel comfortable sharing them with friends, family and colleagues, but it can be uncomfortable to tell your story publicly, she adds.
“Having a public relations professional tell your story can help you gain perspective on your accomplishments and allow you to enjoy the recognition and validation that media attention can bring. PR is an important tool in the marketing tool box.” Visit the website, or contact Zemper at 513.706.3737 for more information.