Cincinnati USA Regional ChamberGrowing the vibrancy and
economic prosperity of our region

In This Issue:

    January 10, 2012

    Learn how to generate profitable revenue growth

    Through the Profit Specialist workshop, your employees will learn to speak the language of profitability, and will win more business at a higher margin. The program aims to help your sales teams better understand the profit drivers behind your business and your customer’s business, generating greater connectivity.

    To learn more about The Profit Specialist session, sign up for one of these free, no obligation preview sessions to be held at the Cincinnati USA Regional Chamber:

    Two major challenges face companies today. First, sales leaders and their salespeople must understand how their actions drive company profitability. Second, to win, your sales teams must understand how their total value delivers quantifiable, hard-dollar impact for the customer. To get to the next level of competing on value, you need to understand the customer’s business better than your competitor does, and how your solutions directly impact customer profitability.

    As a result of the workshop your sales team will be able to:

    • Grow margins, defend price, discount less
    • Win more competitive situations
    • Differentiate on “total” value
    • Call at the “C” level
    • Acquire new accounts profitably

    This tried-and-true educational program was developed by Jeff Aarthun, CEO of Aarthun Performance Group, Ltd. (APG), a full service, global management training and consulting firm. APG develops high impact sales, professional, and managerial programs focused on a simple mission: to help our customers create “better business people”. While driving phenomenal growth, APG has partnered with many Fortune 500 companies to realize millions of dollars in increased revenue, margins and profitability.

    Don’t miss this exciting new opportunity to help your sales team get the edge on the competition!

    The Profit Specialist day-long program will take place Wednesday, March 7, from 8 a.m.–5 p.m., and includes lunch. Online registration for the full session will be open soon - check back.

    For more information, call 513.579.3108.

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