July 19, 2011
Genius under fire: Bold Fusion 2011
Gain real-world insight from local “creatives” who are unleashing their brilliance here and around the world. Learn what you, your company and your employees can do to spark your own creativity— no matter what industry. Plus, meet some cool people you wouldn’t otherwise meet.
In almost any industry, the ability to think creatively about your customer, as well as your competitor, is required. But is it possible to be creative “on-demand?” Can you learn to spark your creativity when you need to?
Join HYPE and 450 emerging leaders, as we learn from Todd Henry, CEO of Accidental Creative, and author of The Accidental Creative, as he shares how to build practices for creative success in any industry by welcoming and leveraging creative risk-taking.
Then discover how companies, brands and people you know did just that, including Greg Hardman, president and CEO of Christian Moerlein, and Kenyata Martin and Michael Sabbia, brand managers for the newly re-invented P&G Old Spice line.
Plus find out how more traditional, not-always-immediately-thought-of-as-creative-companies share how they have reinvented themselves. The Lounge 140 will be back and tweeting away, and you can join the conversation by using the hashtag #cincyhype.
Bold Fusion is the largest convergence of Cincinnati USA’s best young talent, designed to provide attendees the opportunity to gain and give a fresh perspective on a global or local issue or trend.
When: Thursday, August 18
Where: Westin Cincinnati (downtown)
Time: 1:30 – 5 p.m. (formal symposium); 5 – 7 p.m. Happy Hour with beer tasting
Cost*: $70 (members); $95 (non-members); $55 per person for nonprofit employees & students; $55 if a company sends 3 or more employees
*Price includes a copy of Todd Henry’s The Accidental Creative book, and beer tasting
Space is limited, so register today at www.boldfusion.info