March 22, 2016
Digital Dialogue in ONE week
Some of the nation's most sizzling marketers are coming to Downtown Cincinnati's Hyatt Regency March 29 and 30. Bring your team and heat up the discussion! Save $400 registering 4 attendees or save $700 registering 8. Groups of 8 also get branded table close to keynote stage.
Headlining this year’s conference:
Ian Schafer, Founder and CEO of Deep Focus, will share insights into the “platformification” of media and “the new era of creativity.”
Louis Slotkin, Leo Burnett Chicago’s lead on the Fifth Third Bank account, will present “Crash My Party - How to Market in a World Where Participation is Open to Everyone.”
Jason Dailey, SVP of Search, Social and Performance Marketing at MediaVest, who will address an era of “Velocity Marketing” where old marketplace models are broken. Companies win or lose based on how they can harness marketing velocity to stay relevant and capture profitable growth.
Matt Ferguson, Managing Partner at Eric Mower & Associates, who will share a case study on their #PaperBecause campaign for Domtar to show how even a low-tech, everyday item can have a strong digital presence that gets people talking.
Mike Brown, owner of Death Wish Coffee, the world’s strongest coffee, who will share his story on using digital tools to enter and win a contest by Intuit to support small business. The prize? A fully produced ad broadcast during the Super Bowl!
Other speakers will discuss trends such as:
Building engaging creative
Maximizing your digital media budget
Using human data analytics
Improving mobile location-based marketing with beacons
Tracking results by device
Avoiding digital silos on your marketing team
Turning customer insights into useful actions for customers
Taking advantage of changes in how consumers use digital media and technology
How content and automation go hand in hand
The growing roles of search, mobile, social, display and video
For the complete agenda, visit d2cincinnati.com.