Cincinnati USA Regional ChamberGrowing the vibrancy and
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In This Issue:

    September 29, 2015

    Learn branding and trademarks

    Branding & TrademarksAn effective brand strategy gives your company a major edge in competitive markets. Trademarks identify and distinguish goods of one manufacturer or seller from those of others. In this session you’ll learn:

    • What is a trademark and what does it look like?
    • What is the difference between a trademark and a brand?
    • How brands/trademarks can increase the revenue for small and medium sized businesses
    • How a brand/trademark can help attract and retain customers
    • Is your brand able to be registered as a trademark? Should you bother? What does it cost?
    • Protecting and maintaining your trademarks after registration

    Register now

    About your Presenters:
    Hallie BorellisHallie S. Borellis, Attorney
    Schwartz Manes Ruby & Slovin
    Hallie focuses her practice on employment law, intellectual property, general business matters, and civil litigation. She was named an Ohio Super Lawyers Rising Star in 2009 and 2010.

    William WylerWilliam Wyler, Attorney
    Schwartz Manes Ruby & Slovin
    For over 20 years, Bill Wyler’s practice has focused on the protection of intangible property rights and technology licensing and acquisition.American Lawyer Media has been named Bill a 2013 “Top Rated Lawyer in Intellectual Property” and “Top Rated Lawyer in Technology.”

    Sponsored by:
    First Financial Bank lg

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