Commitment to Our Partners:
The Chamber manages its partnerships by working closely with your sales, operations, and marketing teams to ensure effectiveness and establish lines of open communication, innovation and collaboration. Our goal is to ensure you see your value and impact by connecting you to our extensive network, generating leads, and growing the vibrancy and economic prosperity of our region.
As partners, we work together to share necessary resources for tracking progress, reaching goals, and creating profitable cost saving programs. Our sales teams will work together to grow and nurture the program, our operations teams will work to ensure efficient processes and reporting, and our marketing teams will work to tell your story and extend your reach.
Growing the Program and Partnership:
- The Chamber hosts monthly trainings for both sales and operations teams. As a partner, you will lead the training on how to effectively manage all stages of the sales cycle.
- Our sales staff works with your sales team to outline and execute all prospecting and sales activity.
- We ask you provide monthly reports on sales activity, such as leads, lead sources, wins and losses, to help inform our efforts.
- Sales staff will assess the sales cycle and revenue attainment in quarterly program reviews.
Marketing the Program and Partnership
- The Chamber develops and implements a strategic kick-off campaign to launch the new program.
- You are given the opportunity to host webinars as the subject matter expert. Check out some of these as examples.
- Our marketing team collaborates with your marketing department to procure the best content, insights, and receive final approval.
- Our marketing team provides you with an outline of both parties’ efforts and results in quarterly program reviews.
Managing the Program and Partnership
- At the start of each month, both teams provide new member/client reports from the previous month to ensure effective communication and transparency.
- We make sure to monitor and reconcile revenue, reporting and collecting the commission due each month.
- We provide and share with our members any required documentation by the partner, such as NDAs, insurance info, and more.
- To ensure the program is successful, we perform quarterly program reviews to identify trends, opportunities, and challenges. These reviews include sales, marketing and communication, operations, finance, staff, sales collateral, and more.
- To be eligible, your business must be a member of the Cincinnati USA Regional Chamber.
- You must provide the Chamber with revenue and service projections. This includes the service or item pricing to be outlined with the following: Standard Price, Chamber Member Discount, and Chamber Commission.
- All partners must provide proof of stable backend operations to support a large volume of leads and sales fulfillment.
- There is a minimum startup investment of $10,000 to support the program launch, first year marketing and ongoing operational management of partnership.
- To be determined by minimum revenue requirements, the Chamber receives a percentage of commission either monthly or quarterly during the agreement.
- Revenue expectations for all new programs will be shared with you prior to signing any agreement and requires all new programs to achieve non-dues* revenue targets.
*Non-Dues Revenue is defined as revenue in addition to membership dues.
Interested in partnering or would like to learn more? Contact Beth McNeill, Senior Director of Sales & Engagement at firstname.lastname@example.org